Christoforos Kapsalis holds a Bachelor’s degree in Economics from the Athens University of Economics and Business, where he graduated at the top of his class, and a Master’s in Data Science from the American College of Greece. Growing up in a small agricultural town in western Greece, Christoforos witnessed firsthand the challenges faced by local food producers in reaching broader markets. This experience shaped his ambition to transform the agricultural sector through marketing and technology. His academic and professional journey has centered on the intersection of entrepreneurship, digital marketing, and analytics. He has worked with multiple startup ventures, contributing to digital campaigns, marketing analytics, and communication strategies. His work has spanned from performance marketing to developing data-driven growth strategies. Christoforos is currently part of a marketing intelligence startup, working on analytics solutions for marketing services data. As a Fulbright Scholar, Christoforos aims to pursue graduate studies in Marketing with a focus on digital marketing and marketing communications. Through his studies in the U.S., he hopes to gain hands-on experience, engage in cross-cultural exchange, and return to Greece with the tools and knowledge necessary to empower small-scale farmers and build inclusive agricultural ventures.